Luxury Up Style is the styling and finishing range from Innovatis, a Spanish professional hair care brand from Valencia, supplied in the UK by its direct distributor Innovatis UK. These are the products a stylist reaches for at the end of a service: dry wax, dry texturiser, dry conditioner, curl and volume cream, and a frizz-control smoothing spray, for definition, hold and a polished salon finish. The range runs to six products, all in retail sizes for home use.
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Luxury Up Style Curl & Volume 150ml
£33.00Perfect, loose and long-lasting curls. Provides maximum volume at the root. Anti-frizz effect. Thermal protector, prevents dehydration caused by diffusers and curling tongs.
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Luxury Up Style Dry Conditioner 200ml
£32.00Invisible dry spray conditioner. Instantly untangles and adds immediate softness.
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Luxury Up Style Dry Texturizer 200ml
£34.00Refreshes the hair root while adding texture to create body.
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Luxury Up Style Dry Wax 200ml
£39.00Immediate effect, long-lasting hold. Lifts roots and texturizes the hair. Easily removed with a simple rinse.
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Luxury Up Style Frizz Out & Smooth 150ml
£34.00Light emulsion with nourishing and texturizing effect. Helps to smooth the hair for a quicker finish. Anti-frizz effect. Thermal protector, prevents dehydration caused by hairdryers and straighteners.
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Luxury Up Style Solid Plasm 100ml
£54.00Defines and enhances the radiance of any hair type. Provides a unique velvety appearance.
